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Thule creates new Crew of like-minded athletes to encourage active lifestyles

15:42 19th August 2013 by Andrew Cremin @OutsideTimes
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Scandinavian luggage and general gear-hauling specialist Thule have just launched a new team of sponsored athletes that will soon been heading off on their own adventures with their gear stowed in a stylish yet durable fashion.

splasher_tcMore than a simple collection of ‘extreme’ athletes, Thule have hand-picked their new team of athletes from a range of discipline that all share a love of the outdoors and are keen to encourage people to take up an active, outdoors lifestyle.

All the athletes in Thule Crew are members because of their personalities and attitudes to life. They are committed influencers within their sports and share the same passion and hunger for outdoor adventure as Thule,

says Peter Kjellberg, SVP Brand and Marketing Thule Group.

Spending time outdoors is more than a hobby to me, it’s a lifestyle. Taking part of the Thule Crew was an easy decision to make. Motivating people to live a healthy and active life is so important,

says Garrett McNamara, surfer and member of the Thule Crew.

Thule Crew is part of Thule’s continued focus on the outdoor segment. Thule’s outdoor range includes bike, water and winter sport carriers, luggage, daypacks and bike bags, laptop, smartphone and camera bags and cases, roof boxes, roof racks and snow chains. No matter where you want to go or what you want to bring, Thule offers a wide assortment of products to simplify the transportation of everything you care about in a secure, safe and stylish way.

Members of Thule Crew:

Lindsey Vonn – probably the best female alpine skier ever.
Garrett McNamara – the big wave surfer king.
Caroline Gleich – passionate stand up paddler and big mountain and powder skier.
Chris Van Dine – the world famous freeriding mountain biker.
Eva Nyström – Duathlon world Champion and a real Iron Woman.
Flo Orley – a true snowboard icon and among the top freeriders in the.
Matthias Giraud – our big mountain skiing and base jumping Super Frenchie.
Meredith Miller – one of the best female American cyclocross, mountain and road bikers.
Niccolo Peter Kai Porcella – one of the kitesurfing world’s youngest and most hyped stars.
Tim Johnson – one of the best male American cyclocross and road bikers.
Thule Adventure Team (Per Vestling, Marcel Hagener, Martin Flinta, Jacky Boisset and Myriam “Mimi” Guillot) – the world’s best Adventure team!

Learn more at www.thule.com/thulecrew



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